Tuesday, August 19, 2008

What you need to know about tell a friend scripts.

By Vincent Newton


Generating new traffic seems to be the main concern for most website owners. Sadly, they give little or no thought regarding their exiting traffic. As a result, they fail to recognize the untapped potential of viral marketing.

Most web site owners do not realize how easy it is to add a tell a friend script to a website. This small change can instantly boost the amount of targeted traffic to any website. Its' crucial that you give your visitors an easy method of spreading the word about your business.

Let's face it, people will most likely read and respond to an invite from a friend or family member. This fact should not be overlooked since referral marketing can increase the chances of you closing the sale. By the time new visitors arrive at your website, they have been warmed up to your offer.

Traditional tell a friend programs are easy to install. In fact, most forms can be integrated in a matter of minutes. This can be done by adding a few lines of code to your website. Typically, you would log into the members area and customize your form.

Prices can vary depending on the service. For example, some services offer a monthly subscription of $10.00 - $20.00 dollars paid annually. Others services requrre a one time payment of $197.00. Compare features and prices of several companies before making your final decision.

Another thing to consider is automation. Nowadays, the more advanced tell a friend script are using address book importers. This is extremely powerful technology, that is being deployed by major social networking website like Facebook, and Myspace. Address book importers will enable your visitors to enter import all their contacts from any web mail service like Hotmail, Gmail, and Yahoo.

Auto responder integration is another feature to look for. Once again, you will only find this feature with the more advanced tell a friend html script. This will allow your visitors to subscribe to your mailing and invite friends all at once.

Finally, you should also seek out a company that offers good customer service. This is very important since you may encounter some difficulties when you first get started. They should be able to respond to your questions within one business day.

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