Thursday, August 28, 2008

Attending Teleseminars for Fun and Profit

By Jeanette Cates


It is no secret that I love teleseminars. I go to several each week whether I'm in guest mode, host mode, or even just a listener, I love to be there. Why? Well, I have figured out that the investment I make with my money and time is worth it because I can turn myself a profit every time. Here are some of the techniques that I use:

1. Before I sign up for any teleseminar I make sure that I carefully read the announcement or sales letter first. If the speaker or the topic of the seminar is not of interest to me, there is no point in wasting my time. Therefore, I make sure that I read it very carefully, so I know what I am expecting when I arrive.

2. There are many seminars that are given complementary, the only downfall of that is the fact that at the end of each one there will be some form of sales pitch. In my eyes, this is ok simply because those five minutes for a commercial followed fifty-five minutes of solid and informative content.

3. I take full advantage of teleseminars that ask me to submit a question. There is good reason for this. First, it allows me to get answers to the questions I want to hear. Even if I have to think really hard, I submit a good question, which is what the host will want. The earlier you submit your questions, the more likely they are to be asked.

How does asking a question benefit you? Well, think about it when they read your question, they will use your name and possibly your business name as well. What does this then mean? This also means free publicity, just because you asked a question. At the same time, because these seminars are generally recorded, any person listening live or at a later playback will hear your name.

Why do you care? Because when people are attending a teleseminar, the only thing they have to go on is a name. And the only names they are hearing are the experts who are talking - and the experts who are asking questions. Through association, you are automatically counted as one of the experts. Do this on several calls and other attendees will begin to "recognize" you. That's good for your reputation.

4. Even if the host does not ask you for a testimonial, you should make sure to give one anyway. In fact, it should be done the minute that the teleseminar ends, the next day is too late. After the teleseminar is finished, the host is rearing to go, and will likely be doing the follow up immediately. If you send the testimonial right away, you are likely to catch them in the middle of it, which then means your testimonial will go on their page almost instantly.

You want to make sure that the testimonial is a good one. Get specific, do not be vague. Mention something specific about the teleseminar that stuck out in your mind. This is a way for you to get exposure, because that testimonial will include your website address, title, and name.

5. Of course, your testimonial can be beneficial to you twice. If you are marketing the program thanks to the teleseminar offering an affiliate program or resale rights, then you can use the testimonial that you wrote right on your sales page. This gives you the opportunity to tell those you know about it and turn your own profit.

So the next time you sign up for a teleseminar, look upon it as a marketing opportunity!

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