Wednesday, August 27, 2008

Getting Started With An Internet Dating Business

By Ade Carone


Ask yourself some questions before you try to start an internet dating business. Do you know what kind of competition you are up against? Do you have a business plan that you can follow step by step?

Starting an internet dating business will include a few things. A website or database to run the service, web hosting, and advertising money. To get yourself a dating site, you can simply buy a "dating site script" by looking on Google.

Once you have your website live on the internet, you need to find ways that interested people can come to your website. You have to get people that want to sign up to internet dating. You do this through advertising and promotion.

You can also do some SEO or search engine optimization, to get your website ranking highly for particular keyphrases, such as "online dating Ohio" etc... You get the idea.

If you want to use paid advertising as a testing ground, this is also a good idea. By doing a little testing on select keywords, you can find out which ones are profitable and then try to rank your site for those.

There are three primary components of running an online business. You have to research your market, plan out your marketing, and finally market your plan.

Don't forget about customer service, especially in the dating business. Your customers will want help with their profiles, and you will want to make sure you keep spammers off your site.

If you think this is too much to handle, give affiliate marketing a try. By selling someone else's stuff, you never need to provide customer service, and all you do is collect the check. Search Google for more information on that topic.

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