7 Reasons You Should Start A Website Today

By Darrel Hawes

If you've decided to go ahead and start your website, when should you do it?

The best way to answer this question: right now! Here's why.

First, you won't actually begin benefiting owning your site until it is launched. The benefits can mean more revenue, and also many result in reduced costs to address customer service problems. One use of a business website is to show customers how to use your products right on the website itself, saving your staff from dealing with these issues on the phone.

Secondly, aged domain names have a tendency to rank higher in Google searches than younger domains. So the older your domain, the better advantage you have in web searches.

Third, once your site is up and running, you can begin promoting it. Since the effects of such promotion are cumulative, and you or your representatives can only do so much every day, you will want to start on promotion as soon as possible. Some of the promotion you can do include articles, video, press releases, commenting on blogs, and forum marketing.

Fourth, if your competitors have a website, you will want to start "catching up".

Fifth, the investment you put into a website today will give you a lead over those competitors who have not seen fit to get online yet.

Sixth, if you have a website, it lends a certain credibility to your business and causes people to be more likely to want to do business with you.

Seventh, a website can fulfill the function of providing the required number of contact points that most prospects require before feeling ready to invest in your products or services. The exact number of contacts varies, but on average a prospect needs to interact with your company in some way seven times before they are ready to make a buying decision. A website can automate much of the pre-sale process.

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