You have to keep your articles relevant to the general subject of your website. Failure to do this will cause you to lose search engine value as well as visitor credibility.
What do we mean by relevant?
"Related to" is what we mean by "relevant." Any subject that you can relate in some way to your business can be relevant in an article. For instance, say you were selling a business start up kit, you should come up with related ideas that will satisfy search engines and humans:
How to get a startup loan
How to get a startup loan
Tax tips for business owners
Creating an advertising budget on a shoestring
Basic equipment business startups need
Good reasons to start a small business
The pitfalls of starting a small business
This is not a complete list of course. Any website about small business can generate a large number of articles with content that's relevant.
Another example would be if you sold something like dog treats.
With niche markets it may be significantly more difficult to determine what is relevant content. If your topic is a narrow one you can try to branch out the subject matter of your articles to include other things that may also be of interest to readers.
In the example above, you can assume that most of your visitors and potential customers own dogs. With that taken into consideration, there are plenty of topics you can write or purchase informative articles on that will interest visitors and help solidify your expert status. For instance:
The best dog breeds for households with children
How to come up with a creative name for your new puppy
How to vacation with your dog
Pet grooming tips
The best dog breeds for households with children
Whether dogs should wear sweaters
Shelters versus pet stores
You will notice that all of these topics are a natural extension of the main business. That would be dogs and dog owners. Since each of them is related to the website, a mention of homeade dog treats can be included naturally in each article.
Finding relevant topics
If you're stuck for relevant subject areas, a keyword tool can help you generate more ideas. There are a number of free online keyword generators that can jumpstart your brainstorming process and reveal topics you might not have considered
What do we mean by relevant?
"Related to" is what we mean by "relevant." Any subject that you can relate in some way to your business can be relevant in an article. For instance, say you were selling a business start up kit, you should come up with related ideas that will satisfy search engines and humans:
How to get a startup loan
How to get a startup loan
Tax tips for business owners
Creating an advertising budget on a shoestring
Basic equipment business startups need
Good reasons to start a small business
The pitfalls of starting a small business
This is not a complete list of course. Any website about small business can generate a large number of articles with content that's relevant.
Another example would be if you sold something like dog treats.
With niche markets it may be significantly more difficult to determine what is relevant content. If your topic is a narrow one you can try to branch out the subject matter of your articles to include other things that may also be of interest to readers.
In the example above, you can assume that most of your visitors and potential customers own dogs. With that taken into consideration, there are plenty of topics you can write or purchase informative articles on that will interest visitors and help solidify your expert status. For instance:
The best dog breeds for households with children
How to come up with a creative name for your new puppy
How to vacation with your dog
Pet grooming tips
The best dog breeds for households with children
Whether dogs should wear sweaters
Shelters versus pet stores
You will notice that all of these topics are a natural extension of the main business. That would be dogs and dog owners. Since each of them is related to the website, a mention of homeade dog treats can be included naturally in each article.
Finding relevant topics
If you're stuck for relevant subject areas, a keyword tool can help you generate more ideas. There are a number of free online keyword generators that can jumpstart your brainstorming process and reveal topics you might not have considered
About the Author:
David McCammon Can Show Anyone The Strategies Of Mastering Power Blogging To Drive Traffic & Create Back Links And Earn repeat Income. Anyone Can Acheive Extreme Profits Via Anyoner Own Massive Blog Empire, Then Put It On Auto-Pilot! Make Money At Home With Computer
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