Saturday, November 29, 2008

Top - Article Marketing Your Business To Major Success

By Marta Furani

So, you're spending a lot of money, time and efforts, struggling like mad to market your business, website, blogs using the most powerful Internet marketing strategies, hoping to make your business a success to earn you a modest living. Most probably, you have been one of the hard chasers, extremely busy writing ad copies, articles, press releases, sending them to media outlets and popular publications, working night and day to promote your business using the most powerful Internet marketing strategies. Simply because affiliate marketing is the easiest and possibly the best way to earn money online, unless otherwise you are a businessman and would rather sell your own products online than advertise other businessman's products on your website.

Writing your own articles and publishing them can be free as opposed to paying for Pay Per Click Advertising and the more articles you write the more well known you will be and the more targeted site traffic you will get. Although affiliate marketing is promoted as one of the easiest and most successful ways to earn money online, it's not as easy as it sounds. The most important affiliate marketing secret to keep in mind is the reason why affiliate marketing remains the most effective way of marketing any online business.

This advertises you and your website and builds free traffic to your site and trustworthiness for you if your articles are of good quality. You've probably heard by now that article marketing can help you build links back to your site. Each article you have published is excellent advertising for your website as at the end of your article you will have printed an 'about the author' section (also called bylines).

But by themselves they don't put money in your pocket - there are a myriad of factors that can turn your article marketing efforts into an opportunity to increase your income, not just the number of visitors to your site. Many people do not know it but a free marketing article can be much more powerful than a mini site and can also do a lot more to drive targeted traffic to a targeted site. There's no question, the three most popular ways to drive targeted traffic to your website are pay per click advertising, SEO (Search Engine Optimization) and article marketing.

You don't even really need to know much about the subject you are writing the article about since there are resources available that you can use to provide a basis that would have enough informatiom in it to get your article started. It is impossible to predict which sites will pick your article up, but it can be very exciting to find that a piece that you created has been published by a site with Page Rank of 4 , 5 or possibly better. Investigate and construct a list of all the free article directories you can find so that you can simply submit your articles to the sites on your list when you've finished writing. Based on my experience both as an author and a creator of niche focused content sites, think very carefully before leaping on the wagon of the newest trend in article publishing. Keep in mind that Article Marketing is not an ad, so you can not just start writing about how great your product or service is but rather supply helpful informative content for people.

While article marketing is a function of many factors that may not lend itself to an exact computation of absolute interest in monetary terms, we can't run away from the fact that when it comes to the profitability of any online business, we have to think in sums of dollars and cents. You've most likely heard by now that article marketing can help you build links back to your site. Most people do not know it but a free marketing article can be much more powerful than a mini site and can also do a lot more to drive valuable traffic to a targeted site.

What I have seen is that some people write a load of articles, in other words, they basically spam the article directories with low quality articles. By doing a relationship study between the revenue obtained and the number of articles submitted in article marketing, keeping other things constant as far as possible, it will be possible to gauge the quality of the author's writing. But by themselves they don't put money in your pocket - there are a number of factors that can turn your article marketing efforts into an opportunity to increase your income, not just the number of visitors to your site. Keep in mind that Article Marketing is not an ad, so you can not just start writing about how great your product or service is but rather supply helpful informative content for people.

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