Thursday, November 20, 2008

Article Marketing That Works

By Dynal Thompson

One of the cheapest ways of getting traffic to your site is to use Article Marketing. By providing back links to your sites, you are effectively increasing your page rank for those site. First thing first, you gotta get their attention.

One of the most important components of your article is the title. Your Title needs to be able to catch people's attention and draw them in to read your articles. Also, your title should be unique, so that you can search it in the WebPages, to see how many times it appears.

The author name is also very important. It is suggested that you use different author names for different categories of articles. This will help make your author an "expert" in the field as opposed to someone who writes articles on any subject.

Do you really want to use your own name? Many people do...and many people don't. It's really a matter of personal preference.

Now...about duplicate content. There are a few different methods you can use to avoid duplicate content. You can write many different versions of the same article. Or you can use different tools to create different versions for you and even some tools will submit them for you.

Using the author box effectively can dramatically increase your page rank and visits. Two links should be use, one to your homepage and the other should be a location you want readers to visit. Keep in mind most article sites won't publish your article if it contains more than two links.

Using keywords for your link text is very important. Search engines associate your site with the text. Try not to use terms such as "click here".

One last thing to mention is that you should not expect to get loads of traffic from article marketing if you submit just one article. The key to article marketing is to submit many articles. Perhaps try creating one article per day, or at least 3 - 4 per week until your website is established.

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