Professional Copywriting

By Ray Edwards

Today we will look at what copywriting has to offer as a job.

There are a great number of benefits as a copywriter. The salary for a copywriter is much higher than the average wage in the United States. In 2005 the magazine Advertising Age said that the average salary for a copywriter was right around $60,000 when you included bonuses. You can imagine it will be higher now, given the inflation over the last two years. The Bureau of Labor Statistics came up with a similar but slightly lower number around $57,000.

Copywriting is far more flexible than many other jobs. Since your main focus is producing good copy, you don't have to stick to a set hourly schedule like most jobs. This allows you to create your own schedule and live a fuller life, here's an example: You can work less one day in order to go to Timmy's ball game and then make it up at another time that doesn't interfere with life's more important events. You could not do this as easily in many other jobs.

Copywriting often brings with it a great workplace environment. Many copywriters work within an advertising agency, which can be a great place to work. You often have many other creative people around whose energy you can feed off of. This can be great because you will often be challenged by their intelligence and creativity. There are many different sizes of advertising agencies that can better suit your personality. A smaller advertising agency will produce an intimate group of people to work with, but a larger advertising agency will offer more competition. Clearly there is a great deal of flexibility within your work environment.

You will also find that your job will never get boring because you must produce good copy, which can be very challenging. If you work at an advertising agency, you will often have many different types of clients and thus your day-to-day project list will change. This means that no two days will be the same.

No matter how you look at it, copywriting has many benefits. You will make a very good income with the average being around $60,000. On top of that, if you work hard and produce good copy, you can establish yourself as a master copywriter and make much more money than that. Quite often your work environment will be teeming with creative energy and far more adaptable to your life than most other occupations.

About the Author:

For an inside look at the techniques of a top direct response copywriter, visit the site of Copywriter Ray Edwards. There you'll find many marketing resources and copywriting advice.