Wednesday, September 10, 2008

Viral Reports: How Can You Write Them?

By Theo McLanahan


Writing viral reports is one way that you can boost traffic to your website. Viral reports are reports that are straightforward and concise which you distribute to others who then put their affiliate links on them and send out to people on their mailing list.

Writing viral reports works great for all parties involved. Everyone who receives your viral report gets to use content that you have written for them to post online. And you get all those people to distribute your report to potential customers that will visit your website.

The information that you write in your viral report is not in danger of being stolen by others. When sending out the report, you can add a stipulation that the cover page of your report show your name and the address of your webpage. There is also available software that makes .pdf document links unchangeable.

Even though writing an entire report might seem a little bit overwhelming, you can make it easier by breaking the work down into smaller parts. After deciding what subject to write about, make the report into several sections that you can write each day. When a week has gone by, you will have enough information to make one or two reports.

Remember that you want your report to be interesting, yet clear and easily understandable. Readers will quickly lose interest if they find the report's content to be overly boring. Online readers especially tend to be in the habit of scanning a page instead of reading every word. That means that you need to use bold headlines and bullet lists to make your important content stand out.

Do research on keywords that are especially interesting to your target audience so that you can decide what topic you should write your report about. Reviewing which articles on your website are receiving the most views might reveal that a certain topic has become especially popular with visitors to your site. Writing a report about that particular topic could prove beneficial.

Your report's content is the most important part. Keep your report from 7 to 14 pages. This will allow you to provide enough content to keep your reader engaged, but also keep it from being so long that they don't finish it.

It might not seem like it, buy providing free information in the form of viral reports can actually help you boost sales of informational products you offer on your website. Use the reports you write to whet your readers' appetite for more information. You can include links to your own informational products and affiliate offers in the report.

Viral reports are also useful in advertising products you have for sale, getting new people to join your mailing list, and generally promoting your website.

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