Wednesday, September 10, 2008

The Secrets To Article Writing

By Andy Fah


Natural born writers. Many of us wish they were one. Well unluckily, I'm not. Does that mean I can not write and produce a good article? I don't think so. With a lot of practice, strong will and determination, you can be as good as them if not better.

Here are the guides.

1. To construct a base to successful article, write whatever that comes to your mind. You can't write best selling articles at the first attempt. Don't do any critical thinking while writing about:

o The main information

o Key points

o What you want to tell the readers

o The feedback you want to receive

o What benefits will your product or service offer them

Keep writing until you consider that you have mentioned all the necessary information. The text can be as long as you want. Later when you edit it, you can organize and improve it.

o What can I receive from it

o Other than me, who used it and how can it help them?

o How much is it?

o When and where can I purchase it?

3. Focus on the benefit provided to customers

You need to tell the consumers about the benefit that they can receive instead of telling about the characteristic of the product or service you are selling. It can help the consumers to know on how their life can develop if they will pay for it. Let them believe that you are giving them of what they want.

In the articles, you can make questions to the consumers and talk everything about the things about them and what are the things they can receive from paying the service or product. The other technique is to give them advice about their situation, which reflects that your purpose is to help them and not just to sell.

4. Use testimonials

Many people are interested on reviews of other people. Through testimonials they will have general ideas of the things that they can receive. Write testimonials that are describing the dilemma that your service or product can solve. Remember to use testimonials that will not sound as they were scripted. It should look real.

5. Your PLR articles should be original, come from within you, fresh and addressed directly to the reader.

Tips on how to do it include:

o Write the way you talk - naturally, informally. Do not focus only on spelling or grammar mistakes.

o Address the reader directly. Use "you".

o Write as if you talk to a person you know. It is easier if you have identified a specific segment of the audience.

o Stop unnecessary promotion and overstatement. Using simple words can generate interest.

o Do not mislead readers by offering them stuff you cannot deliver in your PLR articles.

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