Article marketing is considered as one of the best content-based marketing solutions in the internet today. It is commonly used by marketers to distribute information to their potential clients to build rapport and establish their expertise on their chosen niche.
If the article submission site allows the opportunity for additional links beyond your resource box, take the time to double check that each link works. Broken links or links not properly HTML coded will delay the submission of the article.
Don't use article spinning software. There are so many article marketers who are using spinning software because they would like to easily augment the number of their articles. While these tools can help you boost the number of your copies, they cannot guarantee the quality.
Make sure your articles are as effective as possible. Don't forget to put your name at the end, and take credit for your articles. Place the URL correctly in the resource box in order for it to get counted properly. You wouldn't want to be making all your submission efforts in vain.
Article directories are probably the easiest way to get your work out in the public domain. There are hundreds of article directories out there, some general and some that publish articles on niche areas. Find the ones that you think will get your articles the most exposure.
Find your niche and stick to it. Write about topics that you are knowledgeable about or an expert on. Remember, the goal in writing and submitting your articles online is to impart valuable knowledge.
Improve your conversion rate. To easily convince online users to open your articles, make sure that you use attention grabbing and interesting titles that can communicate the gist of your content.
Also, create keyword-rich articles. However, make sure that it makes sense when you re-read the keyword rich article you have written. Don't put in the keyword for the sake of placing them in the articles and end up making the article looks bad. Article Marketing is free and it provides free publicity for your sites, especially if it's a new site.
Remember to include the appropriate backlink text encompassing the selected keywords in this regard. For example, if you are trying to raise your search engine rankings for the term "Internet Marketing School", make sure that the keyword text within the backlinks comprises this keyword term.
We can not deny that articles are the food of the search engines. Of course, I am talking about unique articles here and not duplicate content. Unless your website has only a one, two or three pages only, and then you will be needing lots and lots of directory submission and other promotional works to do.
Stay on top of the game by writing about new ideas. Avoid writing the same topics over and over again as this can annoy your readers. Get fresh ideas by subscribing to the RSS feeds of relevant websites, or by visiting forums and article submission sites.
Your website will gain traffic from article submissions in a few ways. The most simple way of getting traffic is from the reader, who clicks on your link at the end of the article to go back to your promoted website.
Learn more about your target audience. Remember that you are writing for a specific audience. It is important for you to consider want they want and need to know in writing your articles.
You need to research your competitor's work and the content they offer. This will help you in differentiating you from them and help in offering the information, which their work lacks. This includes lack of verification, proof reading, cover letters, and bio box.
There's no arguing with the facts, article marketing, writing articles, and submitting them to article submission sites is a great tool that helps your website rank higher in Google. Not only will writing and submitting articles help your site get to page one, but they can also rank as individual pages on article directory sites.
About the Author:
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