Friday, September 26, 2008

Locating The Market For Online Business Opportunities

By Myles Krueger


You have your business idea all set up with all of the dreams about he money you will make and the fun that you will have rolling in the dough. The problem is that you put your product out and now no one wants to buy it and you don't know why this is the case.

This can be a very emotional situation where you put so much time into getting a business going only to find out that there is nothing to be excited about because no one likes what you have to offer. You can then feel like you are back at step one with no results and overwhelmed wondering what is the next place for you to go with your business.

There are several ways that you can listen to the market instead of trying to guess what the market has desires for. This will help you decide what type of product you want to put together.

One of the first areas that you can look at is a book shelf. There are often many books on sale for your industry at local book stores or book store chains like Barnes and Noble, Borders, or whatever you choose. You want to see if there is at least a book shelf worth of books instead of a couple because that will show that the topic sells.

Follow that up with a Google search on your topics with parenthesis around the word to figure out the competition for your keyword. Check to see if your competing pages are over or under 100,000. If it is under 100,000 then you are in a good market worth going after.

Also you want to check without parenthesis to see how many sponsored links exist. If you have more than ten you are probably doing well with that keyword because that means others have realized there is potential with that keyword and it is worth going after.

Last step is you want to check is the Google Adwords Keyword tool in order to find out how many people are searching for that keyword you are targeting and they will give you the best idea on accurate traffic. When you do search you want to check with the with the exact phrase instead of broad or phrase because this will help you know exactly what people are searching for and it will make sure you don't overestimate your market. You want to make sure that you have at least 100,000 on your search results.

These are going to be great ways for you to get going. So use these steps and be successful without worrying if you went down the right path.

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