Wednesday, September 17, 2008

Video Blogging and the Future

By Damian Benko


Having a Video blog or Vlog have a lot of advantages over text-based blogs, and there really is no wonder that more and more individuals are moving to this technology. Video blogs are very effective in grabbing and holding the attention of web surfers. People are much more likely to become attracted to the dynamic content of a video blog over that of an ordinary written posting on a the typical blog.

It only makes sense that the more viewers you can get excited about your site, the greater the likelihood you'll have word of mouth spread, which will ultimately lead to more visitors and then more money in your pocket if you're monetizing your site.

Some disadvantages do exist when considering video blogging over the normal written blogs. These are easily overcome however. The biggest problem most consider is hosting your vlog yourself. This can require a lot of server space, and that can definitely make it tougher to get started. This is only an issue if you decide host your vlog yourself. The easiest and most affordable way, free, to host your site is to use services like Google Video, Viddler or YouTube. Then all you do is copy and paste the embed code on your site and you're done. Let the big boys handle the bandwidth issues and costs for you.

If you want more control and don't want to use those services you can use a service like Amazon's storage service called S3. It's a small fee on a per GB used basis for the size of file and bandwidth used. The fee is very reasonable at about .10/GB to upload and then .17/GB for bandwidth usage. For complete control it is a very small price to pay.

The time it takes to process and upload a video file is another difference to just writing a text article on a traditional blog. Operating a video blog also will mean a little more effort, especially if you're not used to working with the shooting and editing process of videos.

The truth is that once you get used to it, then it really is pretty simple. The hardest part for many is simply going through with the shooting process.

Also, due to some computers and connections, some individuals may get fed up with uploading or playback issues now and then.

Now a days most people have a DSL or cable connect and the most recent software in order to properly watch online videos, but you still need to think about your market that you're directing to your blog. For example, older folks who aren't very familiar about the internet yet, a video blog probably is not the way to go. You need to think about your market before you decide what type of blog to do.

No matter what blog you decide to go with, a traditional or video blog or even a combo of the two, like I do, just be sure to give your viewers solid content that will always help them. And make sure that you have a good time and always be true to yourself!

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