When you create an article to promote your website, one of the first places you should look at is article directories. The website repositories house thousands of articles for free. And in exchange the author is allowed to promote their website at the bottom of the article, where any interested reader can visit for more information.
When you create a solid, interesting, unique and relevant article in an article directory, you are really cementing your status as an expert in the subject and allowing interested potential customers to visit your website. These article directories provide you plenty of exposure you might not otherwise get.
It's not necessary to write the articles yourself. There are plenty of options out there to find people to write articles for you. And although outsourcing the articles can be expensive up front, if you're doing your promotion strategies correctly, and submitting the articles to multiple directories, the articles should pay for themselves in no time at all with increased sales and profits.
Let's take a real life example. Imagine that you are an computer programmer working from home. You write an article on various programming techniques and place it on various article directories. Those who are looking for the subject you wrote about will read your article, see that you have the knowledge and skill that is needed to do a project for them, and visit your website or contact you via e-mail. Your article just gained you a new client who may use your services regularly, but will definitely give you a nice profit at least once.
Also what you'll find is that when your articles get purchased on multiple article directories, other website owners who have sites related to your own may find your article interesting and useful and decide to incorporate it into their website. Because they must maintain your author links, now you have the possibility to get traffic from their website as well.
Increasing numbers of blogs use articles from article directories as well. You'll find that your articles get picked up by multiple blogs. And it only takes one blog with a ton of traffic to really increase the number of clients you can get as well.
The number of article directories varies but is probably in the thousands. Don't just put your article on one article directory, because if you have the ability to work with a few hundred you can really skyrocket the traffic and hopefully eventually the resultant sales and profits with your articles.
While Article Markeitng may seem like hard work, it should pay off sooner rather than later. It can really help to increase the number of clients/customers you should get in no time at all.
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