Sunday, January 11, 2009

Starter Kit to Increasing Traffic

By MLMAbsolute

The most important of building an online business is to have traffic into your website. It is a number game. After figuring what is your conversion rate of your website, you can figure out how much traffic you need to direct into your website to make a sale.

If you know your conversion rate, e.g. 3%, it means that out of every 100 visitors to your website, 3 will buy. You can determine how much traffic you need for a certain number of sales.

There are various ways and methods of building and directing traffic to your website.

Search Engine Optimization (SEO)

This is to make your website appear in search results, by having your website more appealing to search engines.

Social Networking

You can also get traffic to your website by engaging in social networking. In social networking, you communicate with people on such platforms and can advertise and market your website from here. This allows you to not only get traffic, but targeted traffic.

Article Submission

Article submission is a good and free way to get traffic to your website. And by writing articles, you position yourself as an expert in the field. These adds prestige and perceive value about you. For articles you can go to EzineArticles largest article directory. There are also many software to help you submit your articles to the various article directories.

Pay-Per-Click (PPC)

You can advertise your website to get traffic. One good and highly effective avenue is through PPC advertising. Your advertisements will appear on search engines. It is a very cost effective solution, as you only pay when people visit your website.

Forum

There are many forums around for different topics and interests. Participate in the forum chats to create your information knowledge and authority in that particular field. This increase the visibility of your posts and you can market your product or services there easily.

Video Submission

Similar to writing articles, you can use videos to market your website. You can create articles about your website or a topic relevant to your website. Add a link in the video and submit it to video sharing websites to gain exposure.

Classifieds Marketing

This method allows you to advertise your products or services as classified advertisements. There are free classifieds and paid classified sites available. You should choose the avenue based on the traffic and the target group of traffic.

Once you have visitors going into your website, you need to capture their email information to allow future updates and create selling opportunities. You can use an opt-in form to capture the data.

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