Friday, January 2, 2009

3 Evergreen Niches: Always a Safe Bet

By Ryan Shinglebaum

When first starting out in internet marketing, it's kind of hard to figure out which niche you want to start with. Do you go with a small, unknown niche that may flop or pay off huge? You could also go with one of the popular niches that will be around for a very long time.

In the internet marketing world, these niches are deemed to be "evergreen niches." Since these niches are centered around solving problems people have, there will always be customers with these problems. Having a strong customer base is important, and so picking an evergreen niche ensures you'll have customers.

Relationships/Love: This general marketing niche has tons of minor niches that are under the "relationships" banner. Introductions to dating and dating tips are always a solid market. Then there's weddings, such as bridal showers, the actual wedding, and honeymoon planning. You can also provide advice for failing marriages, and even assist people with divorce tips.

Theres also many niches in between that people need information for. There will always be relationship problems, and you can sell the solution, and make money. Provide helpful information with solutions, and youre golden.

Financial Success: Financial success is another evergreen niche because people are always looking to get more money than they have now. If you know how to make money, and can teach people to do it, then you'll be able to make money in this niche about making money. Helping to solve financial problems can also be a great niche within the general making money niche. Debt consolidation, getting out of debt, savings, 401k's, etc.

Health: Niches in the general health market are great for two main reasons. The first reason is that there are many different niches available. Secondly, health niches usually pay very well for Adsense or affiliate marketing.

Weight loss is a very popular niche year round, within the health niche. Its popular after the New Year for everyone's resolutions. Its popular leading up to the summer to look good for the summer. Lastly, its popular because people want to look good for the holidays.

As with anything in life the more popular something is the more buyers you're likely to attract. If you decide on one of the niches mentioned in this article you'll be amazed how many offers you receive if and when you choose to sell. Choosing a niche in an established mainstream market gives you the security you won't find in a new market.

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