Alright, some of you are probably wondering, "What the heck is viral marketing?" Let me clear something up fast. "Viral marketing" is in no way related to a computer virus. On the contrary, this term is referring to a marketing plan which propagates like a virus. Simply put, from one person to the next at high speed.
Some people call it "buzz marketing", meaning marketing that utilizes some smart trick or tactic to create a great buzz, almost automatically like wildfire. This method is very popular and effective among real estate professionals like investors, realtors, agents, brokers, and the like. Obviously, it is a tremendous trick to reach success.
Take for example sending an email, bulletin, or message concerning a thought about real estate to about 100 people, and having 15% of the recipients pass it on to 100 people and 15% of those folks do the same, etc. Do you see how this pyramid effect extends to hundreds of thousands of people?
This is the very genius behind viral marketing. It's about getting your message out to exponentially more people than you ever could have by conventional means. It seems sneaky, but you can basically target prospects that will then be converted to your message and begin to promote it.
When you tap into the secret power of the popularity of online games, videos, graphics, and other programs on sites like YouTube, you'll create a great network of friends and proponents of your business.
I see it all the time, huge mistakes that inexperienced real estate MySpace marketers make. They try and utilize similar strategies you incorporate on a sales page on their profile. I highly advise against a profile full of product promotions.
Real estate marketers make glaring mistakes on MySpace all the time, and this greatly dwarfs their future successes. Do yourself a favor and don't make your profile full of the expected product promotions and other ads that will drive your prospects away. It just looks like Spam, and is going to turn people off immediately.
On the reverse, it's good to have a profile that will draw a massive friends list, and accomplish this in minimal time. From there, you can then market softly to the friends you've acquired.
Some people call it "buzz marketing", meaning marketing that utilizes some smart trick or tactic to create a great buzz, almost automatically like wildfire. This method is very popular and effective among real estate professionals like investors, realtors, agents, brokers, and the like. Obviously, it is a tremendous trick to reach success.
Take for example sending an email, bulletin, or message concerning a thought about real estate to about 100 people, and having 15% of the recipients pass it on to 100 people and 15% of those folks do the same, etc. Do you see how this pyramid effect extends to hundreds of thousands of people?
This is the very genius behind viral marketing. It's about getting your message out to exponentially more people than you ever could have by conventional means. It seems sneaky, but you can basically target prospects that will then be converted to your message and begin to promote it.
When you tap into the secret power of the popularity of online games, videos, graphics, and other programs on sites like YouTube, you'll create a great network of friends and proponents of your business.
I see it all the time, huge mistakes that inexperienced real estate MySpace marketers make. They try and utilize similar strategies you incorporate on a sales page on their profile. I highly advise against a profile full of product promotions.
Real estate marketers make glaring mistakes on MySpace all the time, and this greatly dwarfs their future successes. Do yourself a favor and don't make your profile full of the expected product promotions and other ads that will drive your prospects away. It just looks like Spam, and is going to turn people off immediately.
On the reverse, it's good to have a profile that will draw a massive friends list, and accomplish this in minimal time. From there, you can then market softly to the friends you've acquired.
About the Author:
Use social networks to easily get an extra 15-20 fresh buyers and sellers / month with easy Real Estate Marketing strategies. Make $30,000 + / month and build multiple sources of income with this ultimate social media / SEO video training series. Visit http://RealEstateCrusher.com now.
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