Wednesday, October 15, 2008

How To Build A Search Engine Optimisation Site People Won't Leave

By Tom Peters

The majority of people who think of sites that are search engine optimised think they will be full of rubbish that will make no sense to the web site visitor. Sure, there are site on the net that taht fall into that catgeory, although you can still have a site that is full of good content but is also optimised. Lets examine the points you need to know so people will stay on your web site and hang around rather than leaving within the first 8-10 seconds.

You can actually optimise your site or store online to different levels. You can decide on whether you want a total site optimisation or a partial one. Obviously, if you choose to optimise the whole site at the outset your results will naturally be better and you will get more visitors, on the other hand if you want to do it gradually then there is nothing wrong with that as well.

A major concern people have is how the copy on their site will sound when it is optimised, the easiest way around this is to start on the partial optimisation, this usually sorts out the bits that people can't see behind the scenes. What happens here is you are going to have to go onto the code and change the titles and descriptions. You can do this without having to change a sentence on your site.

If you are worried about how your website is going to sound and think that it is going to be unnatural to have the keywords spaced at a specific interval or to have them repeated over and over again, you may want to talk with a good firm.

A top class search engine optimisation company will easily be able to do this for you, and at the same time they will be able to get your site appearing high up in the rankings.They will also spend time doing keyword research which will help you to advertise on keywords that you might never have thought of.

Many firms who take on an seo company think that because their site is going to be optimised that it will be filled with rubbish keywords and that all the quality content they have up on their site will be tossed in the bin, that rarely happens.

No doubt, you will have surfed to sites that are full of nonsense and have no quality content, these sites invariably fall off the radar ver quickly. The truth is you have to have a site which is quality from the "get-go" which will ensure that you will be able to sell your product or service.

It is possible to get a search engine optimised website that is easy on your shoppers' eyes. In fact, it is going to be essential to get one of these websites if you want to succeed. There is a lot of competition out there, so search engine optimisation services are absolutely crucial if you want to gain in the search engine rankings. Getting your website higher in the search engine rankings is going to really be important for business owners, and is something that you want to prioritize when starting a new business.

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