I spend a minimum of four hours a day promoting websites. Most days it is closer to double that.
That is because article marketing is one of the very best uses of my time. Nothing else I can do improves my sites' search engine rankings as quickly.
If you pay attention to the following suggestions, you can expect to be successful.
1. Your article titles are critical. Without a good title, nobody will even consider running an article on their site.
2. If your article is on a serious topic or if you wish to establish yourself as an authority, avoid slang.
3. Do not waste your readers' time. Don't take two paragraphs to make a point that can be made in one.
4. Concentrate on writing articles about, or related to, the subject(s) of your website. But, write on general interest topics as well so you can get your articles in as many article directory sites as possible and maximize the number of website owners who will use them on their sites.
5. Write your author's box copy carefully, and choose your anchor text well. Be sure that the links to your site are embedded in your optimal keywords and phrases. My sites are education-related, thus I embed my links in anchor text like "accelerated degree programs", "financial aid", and "online degrees".
6. Proofread carefully. Then, do it again.
As you have probably heard many times, content is king. But even the best content will not, by itself, bring traffic to your site. Article marketing, done well, will.
That is because article marketing is one of the very best uses of my time. Nothing else I can do improves my sites' search engine rankings as quickly.
If you pay attention to the following suggestions, you can expect to be successful.
1. Your article titles are critical. Without a good title, nobody will even consider running an article on their site.
2. If your article is on a serious topic or if you wish to establish yourself as an authority, avoid slang.
3. Do not waste your readers' time. Don't take two paragraphs to make a point that can be made in one.
4. Concentrate on writing articles about, or related to, the subject(s) of your website. But, write on general interest topics as well so you can get your articles in as many article directory sites as possible and maximize the number of website owners who will use them on their sites.
5. Write your author's box copy carefully, and choose your anchor text well. Be sure that the links to your site are embedded in your optimal keywords and phrases. My sites are education-related, thus I embed my links in anchor text like "accelerated degree programs", "financial aid", and "online degrees".
6. Proofread carefully. Then, do it again.
As you have probably heard many times, content is king. But even the best content will not, by itself, bring traffic to your site. Article marketing, done well, will.
About the Author:
Daniel Z. Kane's long career in education has included stints in secondary schools, colleges, and graduate schools. His websites list online degree programs and scholarship resources available to students enrolled in online degree programs.
No comments:
Post a Comment