Thursday, February 5, 2009

Top 5 Blogging Musts

By Randy The Hermit

If you want a blog that will be popular and have loyal followers you need to keep in mind the following things.

1.) Make sure your blog is set up on the right hosting service. - By this I mean, should you be using a free blogging services like WordPress.com and Blogger.com or should you be setting up a blog on your own domain.

The simple rule of thumb that I use is if your blog is for your business or for profit have it set up on its own domain name. If it isn't for either of these purposes then you should be fine on a free blogging service.

Having your own domain name and your own site makes it so that you can add features like plugins that will optimize your site for better performance in the search engines which should bring more targeted prospects to your site.

2,) What blogging software should you use - you have the choice of lots of software but I recommend you stay with WordPress because it has the most support, the most plugins and the most themes and almost all of them are free and easy to use.

3.) Stay in your niche - when you create a blog you should know what niche you are going to be working in. Make sure you stay in this niche. If you stray too far you will loose readers because no one wants to go to a blog about fitness and read about the new triple chocolate supreme delight being offered around the corner.

By keeping your blog on target you will build a following of loyal readers that will regard you as the expert in that field. This will help you when you are selling your product and when you recommend an affiliate product. Stay in your niche to succeed.

Your niche should be something that you have an interest in. Even if you aren't the expert you should still be able to tell if a post is good or if it sucks and only put good ones on.

4.) Use keywords that get searched - a lot of the traffic you get to your blog comes from keywords that are searched in the search engines. Do a little research and see if the keywords you are targeting actually get searched.

There are a lot of free keyword research tools out there but Google's Adword Keyword tool is by far the best free tool you can use to do some quick research of your keywords and it will suggest keywords that you might not of thought of.

5.) Make your blog reflect you - this simply means that your blog should be something that reflects your personality or the personality of your business. This can be the tone of voice you use in your posts or it can be something as simple as putting your name and picture on the blog. Let people know who is doing the talking, let them see you, let them put a face to the voice and you will find that you will get a better following than trying to be the anonymous expert.

These steps will get you started with blogging, review them before you start your blog or if you already have a blog going see if they apply to your blog. They are the backbone of almost all successful blogs.

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