Thursday, February 5, 2009

Business Opportunity Marketing Secrets - Triple Your Recruiting

By Kylon Trower

You may not be surprised by this but the way I've seen people marketing their business opportunities online is frightening. Having many affiliations with organizations and social networking sites, I get the opportunity to gently coach new marketers in the profitable art of business opportunity marketing.

There's nothing like getting overwhelmed with dozens of naive new marketers pushing their new businesses without ever realizing that trust is the basis for all business. This simple concept makes all the difference when it comes to successfully promoting anything, especially a home business.

Ask yourself this simple question? Would you partner in business with someone you knew absolutely nothing about? I hope you answered NO. See, business partnerships are like getting married and your business opportunity marketing is equivalent to dating.

Now listen closely because this is where the rubber meets the road. Your business opportunity is like the fortune that you inherited from your late Aunt Mildred. Leading a conversation with a potential mate with this information is TMI (Too Much Information) to say the least.

You may find a person out there motivated by greed or selfish ambition that will jump into a marriage with you on those grounds, but that marriage is usually short lived.

Here's the secret to business opportunity marketing success. Lead with YOU. Your personality, your likes, your beliefs, your dreams. These are things that will allow your prospect to get to know and become attracted to YOU.

Once you have attracted them, now you have the control to decide if they are right for your business. Getting hitched on the first date is a recipe for a failed business partnership. Using attraction marketing principles when marketing your business opportunity is the recipe for massive success.

Learn the incredible power of the attraction marketing blueprint watch your business explode. It's almost like turning on a faucet and breaking the handle, you just can't stop the flow once it gets started.

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