Thursday, July 3, 2008

Succesful marketing: JcPenney coupons with free shipping

By Priscilla Queen

JC Penny is one of the largest and biggest chain of retail stores in the world. James Cash Penny started the first store in the year 1902 at Kemmerer and Wyoming. They are operating even today. It is undoubtedly a great achievement, though the path to reach the goal of success was not an easy one. New paths and methods were formulated with their business model, that still operate today.

Earlier, it was started with one retailing store. Today, more than 1050 stores are being operated throughout Puerto Rico and United States. The line of product consists of mainly household articles and conventional merchandise. In addition there are many departments that are being leased out like portrait studios, optical and jewelry departments.

The stores represent the consumer section and hence they are forced to face with high level competitors. To maintain a steady growth in business they launch attractive offers to impress their customers. Hundreds of such offers are being poured out to their customers each year. Free shipping is one of the most popular features offered by JC Penny.

Customers always find it an unnecessary expense when it comes to shipping. They would not mind in spending huge money to buy the products that they want, but spending almost half of the product cost on shipping is hard to digest. JC Penny was able to understand this mentality of its customers, and hence came up with offers that provide shipping free of cost.

Lot of changes implemented in the areas of administration and logistics, enabled JcPenneys to come out with great offers. Shipping the products from one corner of the country to the other requires a huge amount of effort in a vast country like United States. JC Penny opened many dispatch points and warehouses at strategic points in the country. Products were delivered easily to the customers without additional shipping costs.

The JC Penny free shipping coupons are usually available online while shopping on Jcpenneys website. These coupons have a certain code that is entered when you are in the checkout section. Usually JC Penny offers free shipping coupons for any purchase over $99. This is a successful marketing strategy, as the company does not lose any significant amount by providing this offer to its customers.

Coupons are normally supplied on the basis of seasons and contain a corresponding date of expiry. JC Penny free shipping coupons can be redeemed by merely clicking on the connected link with says 'redeem my free shipping coupon" on their respective web site. Some of the other competitors in the retail secor are Ikea, Wal-Mart and Home Depot.

Though customers are provided with offers from its competitors, people are mainly attracted towards JC Penny because of its free shipping incentive. The company doubled its profits by adopting free shipping coupons. Its customers remain loyal due to the benefits with free shipping coupons and products, which enable their items to be delivered quickly with ease.

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Wednesday, July 2, 2008

Great savings with JcPenney coupons with free shipping

By Priscilla Queen

JC Penny is one among the largest chains of retail stores in the world. It is the lifetime achievement of a visionary, James Cash Penny. The first store started in 1902 at Kemmerer, Wyoming, and still operates. The path to success was not always filled with olives and spurs, it was an untreaded path involving perseverance and unwavering determination.

A company that started off as a single retail store now operates nearly 1050 stores throughout the United States and Puerto Rico. Their product line includes most household and conventional merchandise items. JcPenney's also includes several leased departments such as optical, portrait studio, and jewelry departments.

These stores face a high level of competition as they are a part of the consumer section. These stores have to be innovative and come up with interesting offers to customers, to stay in business. Among its numerous lucrative offers every year, an important and most sought after offer is the JC Penny 'free shipping' coupons.

Shipping expenses are always considered as unnecessary by customers. They do not hesitate to spend large amounts on costly products but spending almost half of its cost on shipping is hard to fathom. JC Penny correctly understood the psychology of the customer and came up with an offer providing free shipping.

There has to be lot of changes made in the administration and logistical areas of a company to come up with such offers. Since the United States is a vast country, shipping products from one end to another can cost a huge sum. To find a solution to this issue and to gain customer satisfaction, JC Penny opened numerous warehouses and dispatch points at many corners of the country. By doing this, they could achieve delivering products to the customers exempting shipping.

JC Penny coupons with free shipping are also available for online shopping. Coupons are provided with particular codes that can be conveniently entered along with the bill. JC Penny coupons are offered only on purchases above $99. The company uses free shipping as a marketing plan and their profits are thereby not compromised.

Coupons are normally supplied on the basis of seasons and contain a corresponding date of expiry. JC Penny free shipping coupons can be redeemed by merely clicking on the connected link with says 'redeem my free shipping coupon" on their respective web site. Some of the other competitors in the retail secor are Ikea, Wal-Mart and Home Depot.

Even though these competitors give similar offers to their customers, there is still something different about JC penny that attracts people. The JC Penny coupons with free shipping were a great welcome among its customers and the company's business scaled up many folds by using the tool of free shipping coupons.

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